Peter Forsyth

Observe, Inc.

Observe was founded by Sutter Hill Ventures in November 2017. Our founding team came from leading Enterprise SaaS and software companies that work with vast quantities of data such as Snowflake, Splunk and Wavefront. Our founding thesis was that the enterprises are data rich, but information poor. Data is siloed making it difficult to understand what's going on inside applications and infrastructure. The result is often a poor customer experience and wasted engineering time tracking down incidents. Oh, and it costs a fortune. Observe discerns why applications and infrastructure are running the way they are from the data they emit. We enable engineers to spend more time coding features and less time investigating incidents. We reduce outages and issues with customer experience. And we leverage an elastic cloud architecture so that you only pay for what you use.