Willem-Jan Troost

Florensis

Florensis is an innovative, second-generation family business that has proven its success over the years. Weproviding professional growers with new varieties and plant propagation material since 1941. More than 2,000 devoted and skilled employees in the Netherlands, other European countries and throughout the worlds produce more than 1 billion young plants from seed and cuttings every year. We specialise in annuals, pot plants, primula, pansies, perennials and cut flowers. We supply growers with an unrivalled assortment of more than 4,000 different varieties of flowers and plants of the very highest quality, in spectacular colour ranges and grown using the most innovative and, wherever possible, sustainable technologies. We are also skilled in marketing these products successfully. That is our strength. Florensis takes the lead and plays an active role in the continued development of its employees, the building of communities, as well as supporting the natural environment in and around all of its locations in Europe, Kenya and Ethiopia.