Yingbo Zhu

Blacksmith Applications by TELUS Consumer Goods

Our mission is to create better producer-to-consumer outcomes. To do this, we are creating a unified, trusted and sustainable value chain that enables the most efficient production and logistics outcomes, while lowering the impact on the environment. We deliver actionable digital solutions and data insights that connect global supply chains, improving the safety, quality and sustainability of food and consumer goods, all in a way that's traceable and clear to the end consumer. Blacksmith Applications by TELUS Agriculture & Consumer Goods solutions include trade promotion management (TPM), trade promotion optimization (TPO), advanced analytics, sales enablement, tech-enabled consulting, and services like claims processing, deduction management, shopper research, outsourced analytics and more. Our customer list includes organizations such as General Mills, Unilever Food Solutions, Conagra Brands, and The KraftHeinz Company. Learn more about Blacksmith Applications: www.blacksmithapplications.com You can also learn more about TELUS Agriculture & Consumer Goods by following: https://www.linkedin.com/company/telus-agcg or visiting: https://www.telus.com/agcg