帮助亚马逊卖家避免订单过期的几大步骤

2024-09-17T04:30:21
By 作业与我同在

删除过期订单

过期订单是指因您未在订单日期后的延长时间段内配送订单或确认发货而被亚马逊取消的订单。避免让订单过期,这一点很重要。如果您让订单过期,会造成极差的买家体验。

如果过期订单对您的配送前取消率造成了负面影响,您可以采取以下几个步骤来帮助您避免订单过期:

  • 请勿依赖于订单确认电子邮件。您的垃圾邮件过滤器可能会意外删除或屏蔽这些邮件。请在【管理订单】中检查您的订单。

  • 对配送流程进行调整,以确保您始终可追踪订单状态。

  • 一旦得知您无法配送订单,请务必立即取消订单。如果您立即取消订单,而不是在预计配送时间过后取消订单,买家可能会更能谅解。取消订单后,请向买家致歉。

  • 如果您打算度假,或者因任何原因暂时无法管理您的账户,请将您的商品状态设置为“非在售”。

  • 为关键销售期的订单量增长(如节假日期间的销量激增)做好准备。了解更多关于管理订单的信息。


 亚马逊官网原文详情:

Eliminate expired orders

An expired order is one that has been cancelled by Amazon because you have not fulfilled or confirmed shipment for an extended period of time after the order date. It's important to avoid letting orders expire. When you let an order expire, the result is an extremely poor buyer experience.

If expired orders are negatively affecting your pre-fulfillment cancel rate, here are some steps you can take to help avoid them:

  • Don't rely on order confirmation emails. These can be accidentally deleted or blocked by your spam filter. Instead, check your orders in Manage Orders.

  • Fine-tune your fulfillment processes to ensure you don't lose track of orders.

  • Always cancel an order as soon as you know you will be unable to fulfill it. Buyers may be more forgiving if you cancel immediately rather than after the expected ship date. Follow up the cancellation with an apology to the buyer.

  • Set your listing status to "inactive" if you are going on vacation or are temporarily unable to manage your account for any reason.

  • Be prepared for an increase in order volume during key sales periods, such as the run-up to the holiday season. Learn more about managing orders.

 文章来源:亚马逊官方网站 


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常见问答(FQAS)

订单过期的原因是什么?

订单过期主要由于卖家处理时间过长导致,例如:忘记及时发货、物流延迟、处理订单太慢等原因都可能导致订单过期。



如何避免订单过期?

主要步骤如下:


1. 尽快处理新订单,确保在48小时内完成发货。


2. 如果无法及时发货,在48小时内通过“更新状态”功能告知买家发货延误原因,以免订单自动过期。


3. 出现问题订单,及时通过“交易消息”与买家进行沟通,寻求理解。


4. 注意追踪重要通知,及时处理可延长订单有效期的申请。



订单过期后会有什么后果?

订单过期后,买家可以选择取消订单并获得退款。这将对卖家的销售额和好评率产生影响。同时过多过期订单也可能面临帐号限制等后果。

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